Shop 13 Taylor Swift–Inspired Outfits for the 2024 Super Bowl

Taylor’s lucky red sweater

Swift showed her friend Gigi Hadid some love by sporting a cozy red crew sweater from the supermodel’s cashmere brand, Guest in Residence, to cheer on Kelce at his playoff game against Baltimore. The staple is sold out in cherry (thanks, superstar), but you can shop similar red sweaters here.

Taylor’s favorite red lipstick

Have you noticed that no matter how many kisses Swift gives Kelce, or how many drinks she sips on during his games, her signature red lipstick always stays on? Well, here’s her secret weapon: Nars’s Dragon Girl lipstick.

Taylor’s go-to Chiefs necklace

The record-breaking pop star wore this affordable piece to Kansas City’s playoff game, and you bet it’s about to sell out. Designed by sportscaster Erin Andrews in collaboration with BaubleBar, the dainty little necklace is the perfect way to quietly cheer on the team while adding some subtle shimmer to your outfit. Shop it here.

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Taylor’s custom Travis Kelce jacket

Never forget when Swift showed up at her boyfriend’s game in a custom varsity jacket created by fellow WAG Kristin Juszczyk, wife of San Francisco 49ers fullback Kyle. Of course, since Swift stepped out in the design, Juszczyk has been booked and busy! Visit her website or Instagram profile to commission your own piece.

Chiefs friendship bracelets—duh

We can’t forget about this Swiftie tradition. Independent artists on Etsy, plus brands Little Words Project and Foco, have been selling out of friendship bracelets celebrating Swift, Kelce, and the Chiefs, so be sure to get yours before the Super Bowl!

Taylor and Travis’s love bracelet

At the last Chiefs game, Swift debuted the custom friendship bracelet Kelce gave her featuring their cute couple nickname, TNT. The tennis bracelet—from Wove’s collaboration with professional golfer Michelle Wie West, and personalized by the tight end—featured more than four carats of white diamonds. It retails for $5,680, but if you want to get in on the romance, Stephanie Gottlieb, Brilliant Earth, Kay, and BaubleBar offer similar styles at lower prices (in that order).

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A black pleated skirt

Swift has been expertly pairing chunky Chiefs sweatshirts, sweaters, and jackets with her go-to miniskirts—specifically black, pleated minis—and now, so can you. Shop a piece similar to Swift’s here, and see other options at Nordstrom.

Taylor’s red faux fur coat

In December, Swift cheered on Kelce, who was playing the Green Bay Packers, in a striking red faux fur coat by Stella McCartney. Shop the reversible outerwear here. You can also buy similar styles for less at Topshop, Levi’s, Amazon, and elsewhere.

This bedazzled Chiefs varsity jacket

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A black long-sleeved top

To pair with your Chiefs-red staples, opt for a classic black top like Swift’s. Similar styles are available at Nordstrom, from Naked Wardrobe and Noisy May.

Zip-up Chiefs jersey

Swift wore a zip-up Chiefs jersey, and now we want to wear a zip-up Chiefs jersey. Shop here.

A red beanie

While we’re not telling you to buy a Santa Claus hat for the big game, there are plenty of red beanies that would do the trick—and Zappos’ Super Bowl edit has some great options.

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Boss’s Chiefs crewneck

Just in time for the big day, Boss debuted new pieces from its collection with the NFL, including Super Bowl LVIII hoodies and Chiefs sweatshirts.

Shop the crew here.

Rosa Sanchez is the senior news editor at Harper's Bazaar, working on news as it relates to entertainment, fashion, and culture. Previously, she was a news editor at ABC News and, prior to that, a managing editor of celebrity news at American Media. She has also written features for Rolling Stone, Teen Vogue, Forbes, and The Hollywood Reporter, among other outlets. 

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