The Reason You Should Avoid Lime Crime

Several people, especially in the beauty community, noticed that Lime Crime's makeup looked repackaged. The issue happened in early 2009, just a few months after the brand launched. Yikes! Makeup lovers discussed their concerns regarding Lime Crime's repackaging issue on forum sites, such as Makeup Alley (via Vox).

Bloggers and vloggers bought Lime Crime products and swatched them to see the similarities to TKB Cosmetics, a wholesale retailer of beauty supplies based in California. During that time, people bombarded Lime Crime with questions. Deere, in response, uploaded a YouTube video where she showed samples and rejects. However, she failed to convince her viewers as they believed that original manufacturers have their own production process (and possibly a warehouse), which she never revealed. Deere, later on, made the video private. Shady!

Another questionable item came into view when people noticed Lime Crime's mermaid brushes looked a lot like the ones sold on AliExpress. The makeup brushes came out first on the online retail service before the cosmetics brand introduced it on their website (per Revelist).